Meet the Team

Piero Zizzi


Founder & Chair

Sports Marketing & Sponsorship Director from Birmingham. Head of Events & Partnerships for Pride in Football; the Alliance of LGBT+ Supporters' Groups.

Brummie Road Ender majority of my life.

First WBA Match: 3-0 vs Port Vale 1993 Play-Off Final - Wembley

Favourite Player: Jonas Olsson / Zoltan Gera

"Diversity runs through the DNA of this historic Football Club, it's about time we celebrated that."


Sarah Robinson


Vice Chair

Supplier Development Engineer living in North Birmingham. A Baggie for as long as I can remember, I blame my Dad!

Keen cyclist and former footballer for WBA WFC, Birmingham City Ladies, Kidderminster Harriers & Redditch Utd.

First WBA Match:  Nottingham Forest, night game in either 1982 or 83. Garry Thompson scored a diving header and was kicked unconscious by Gary Birtles in the process. 

Favourite Player: Bryan Robson / Zoltan Gera 

"Some people believe football is a matter of life and death, I am very
disappointed with that attitude. I can assure you it is much, much more
 important than that."
- Bill Shankley 


David Price



Chartered Accountant from Solihull. Lifelong Supporter, Season Ticket holder and Shareholder.


First WBA Match: 2-1 v West Ham in August 1970

Favourite Player: Tony 'Bomber' Brown

"What unites us is stronger than what divides us, and what unites us is our love for West Bromwich Albion."

Jord Muckley


Health & Wellbeing Lead

Social Media Manager at a university in Birmingham, a former journalist who loves a good night out.  

First WBA Match: WBA 3-1 Blackpool in 1992 

Favourite Player: Enzo Maresca


Neil Basterfield



Human Resources Director, originally from Halesowen, currently residing in Berkshire.


First WBA Match: Hard to recall, earliest game I remember is losing 5-0 to Forest in 1984!

Favourite Player: James McClean currently.

"Football can and should change lives. By embracing diversity and welcoming difference WBA is leading the way."


Richie Anderson



Radio and television presenter from Smethwick with a show on BBC WM 95.6 every Friday 2-4pm and Saturday 10am-noon. 

Previously done a 250 mile bike ride and a 24 hour karaoke for Children in Need.

Also created a film on Homophobia in Football for BBC's The One Show. 

WBA supporter for over 20 years with a season ticket in The Smethwick End.


Favourite WBA Moment: 2002 Promotion year under Gary Megson

Favourite Player: Super Bobby Taylor and Darren Moore